Christie Digital Systems

Cafecreate have produced numerous campaigns for Christie, the key to their success? Pushing product by empowering people. A customer centric strategy, bespoke photography and integrated execution delivered Christie the results they needed, which is why they kept coming back to us.



To build Christie’s profile, improve it’s brand voice and to create a more human interface for a customer-centric, technology brand.


– Reposition the Christie brand inline with their company strategy and refined value proposition
– Develop and promote a look, feel and message to attract prospects and allow Christie to capture the attention of their prospects
– To ensure the look, feel and messaging of the Christie was consistent across all communication materials to ensure maximum impact


Bold messaging and a memorable strapline reflective of the emotive messaging we were promoting “when it matters”. The use of high quality imagery to support the brand values of the business was also critical.



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