Pension Playpen

With Auto-Enrolment impacting 1000’s of businesses over the next 2 years, we joined forces with Pension PlayPen to develop a brand and message which would resonate with a new audience. Confident and credible, the service has now attracted the support of all the major pension providers in the UK.

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Challenge

– Define Pension PlayPen’s brand values, brand tonality, brand look/feel, and provide it with logo marks and appropriate straplines
– To generate content inline with the company brand message and communications strategy
– To assist Pension PlayPen to generate website traffic, exposure and visitor interaction, converting awareness, referrals and website clicks to account sign-ups

More…

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